• _______ vs. _________ • _______ or _________? Which is best for __________ (problem) • What’s the Difference Between ________ and _________ • Which is better for ______ (problem): _________ or __________
This is an outline of how you can structure an affiliate post. You do not need to follow this exactly if you do not wish
Please replace your text with mine
Make sure you change the permalink (URL slug)and change all the text before you hit publish
Remember people scan blog posts they don’t read them word for word. So keep your paragraphs to 2-3 sentences each and use H2 and H3 headers. I have included them throughout this post so all you have to do is switch out my text for yours.
If you are using affiliate links anywhere in your post you need to include a statement at the very beginning saying something like:
This post contains affiliate links. Please see my disclosure page for more info (Make sure you switch out my link for your disclosure page link)
[Replace my text here] Put opening paragraph here (2-3 sentences max) – What is the problem and why is this an issue. Why should your reader care? Make sure your long-tail keyword is in the first sentence if possible.
What qualifies you to compare these products? You can share a quick story about how the product(s)/service(s), etc. you are discussing changed your life or someone else’s life that you worked with for the better.
Below I compare/contrast the two (products/softwares/services etc) in # different categories:
Category 1 (Example- Ease of Use)
Category 2 (Example – Cost)
Category 3
Category 4
Category 5
Category 6
Category 7
You can use use text links to link out to the product, images with/without links, or a combination of both.
Helps if you can show before/after pics
Name of Product(s) and what comparing or contrasting -Forexample:
1. ConvertKit vs. MailChimp: Ease of Use
Product #1 (Example: ConvertKit)
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2 (Example: Mailchimp)
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
2. _______ vs. _______: Second Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
3. _______ vs. _______: Third Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
4. _______ vs. _______: Fourth Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
5. _______ vs. _______: Fifth Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
6. _______ vs. _______: Sixth Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
7. _______ vs. _______: Seventh Category you are Comparing
Product #1
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
Product #2
Pros/Cons:
Provide details in 2-3 sentence paragraphs
Add bullets points, short paragraphs, bold text to break it up
Make sure you are including your affiliate links for each product several times throughout your post.
You can add in your opt-in form/graphics to break up post (Not after every tip, but a few places throughout)
[Replace my text here] This is a helpful, but fairly brief explanation. If there is enough information, you can always flush out a comparison affiliate post into a separate blog post for each product at a later date.
FAQ section about products/services
Address common questions/concerns people may have
Final thoughts/Conclusion
If you haven’t used the long-tail keyword you are trying to rank for in many headings, be sure to include it in this heading
[Replace my text here] Short 2-3 sentence paragraph or two summarizing your post.
Make sure to include 1 call to action – Check out my related blog post, sign up for my freebie, etc.
Other blog posts and resources on my site that may be helpful to you: